Project Jason is pleased to announce an increase in monthly campaigns on our awareness program, the 18 Wheel Angels. Previously, two campaigns per month were featured on our website at http://www.projectja...18wheel.shtml
Beginning on November 1, 2007, we increased this to 4 campaigns per month.
18 Wheel Angels is a poster dissemination campaign aimed at truck drivers, who are natural networkers. We also encourage business travelers and the general public to come to the website, download, print, and display these posters in local businesses. A special poster is made for each selected person on the campaign. An example of these posters can be found at the website and below my signature in this message. (This is not a poster displayed on trucks. It is a print and place campaign.)
All missing persons who have been featured on the campaign will have their poster available to download on the 18 Wheel Angels page on our website until they are found.
In addition to the campaign, the selected missing person's information and photo is also featured in a trucking publication called Through the Gears. This free magazine is distributed in truck stops nationwide and has a circulation of about 150,000. The selected missing persons' information will also be on the trucker.com website under Missing Persons. Depending upon available space, some families may have a short story about the missing person published in the magazine in addition to the photo(s) and basic data.
Through the Gears is one of Target Media Partner's many publications. In partnership with Project Jason, they will now feature four missing persons per month.Two will be presented in Through the Gears, and the other two will be in the magazine Independent Contractor. (You can pick up your free copies at a local truck stop, but if it's far from you, you may want to call and ask if they carry that magazine. These are NOT with the regular for purchase magazines.)
What does this mean to you as a family member of a missing person?
The 18 Wheel Angels program is a great opportunity for awareness for your missing loved one. If he/she has never been featured on the campaign before, you can ask to be on the waiting list for the campaign. As with all of our programs, there is no cost to you. We develop the poster, upload it, submit it to our trucking industry partners and will also do a press release to the media in the area of the disappearance if you'd like. We have been told by several of the families whose loved ones were featured on the campaign that leads were generated from it.
What does this mean to you as an organization providing assistance to family members of missing persons?
The 18 Wheel Angels campaign can be another way you can help your families with awareness. We do need permission directly from the family to run their missing loved one on the campaign, so feel free to refer those qualified cases to us for assistance. Since we have more missing adult cases than child cases, we'd like to get some referrals from families of missing children as well. You can also forward this message to the families you serve.
Excluded case types:
(This is due to the targeted nature of the campaign and in working with publishing deadlines for the magazines, which run a month or more in advance.)
Persons missing in a natural disaster, in a wilderness area, or in a body of water
Persons declared by a court of law or a law enforcement agency to be deceased
Repeat runaways, unless they have been missing for more than 6 months and their whereabouts are not known
Check here to see if your missing loved one has already been featured: http://www.projectja...g/18wheel.shtml
If you have not registered your missing loved one with Project Jason before, please do so here: http://projectjason.org/report.html
To see all of Project Jason's benefits and services, please click here: http://projectjason.org/benefits.html
Statistics show that one in every 6 missing persons is located because of a visual aid, such as a poster. The 18 Wheel Angels campaign is one way to increase awareness, and hopefully, bring someone loved and missed back home.
With Hope for all of our missing loved ones,
Kelly Jolkowski, Mother of Missing Jason Jolkowski
President and Founder,
Read our Voice for the Missing Blog